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Dynamic Car Dealership Ads that Work

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Request a Free Ad Analysis

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Engaging Sales Videos Made by Volan.
Not Your typical car commercials.

We have made over 400 automotive dealership commercials. Want to take your dealer or auto group to the next level? We are ready!

Automotive and Car dealer advertising takes experience and expertise to make it happen quickly and effectively to leverage available offers, make media buying choices and create compelling advertising content that generates real action and sales.

With literally hundreds of car commercials completed for many brands, representing every type of commercial you can imagine from broadcast TV, radio production, website video, digital video ads, social media video ads, branding. Hell we’ve even crafted pitches with national brands for dealer franchises.

You either know the auto industry and its specialized needs, quick turnaround time and rapid communication or you don’t. We DO! We pride ourselves on building client relationships based on effective creative, fresh visuals, compelling offers and the best customer service.

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Racing with Rusty was a series of broadcast television commercials used as part of a larger campaign featuring various RWAG brands at the Darlington NASCAR Raceway.

 

[/vc_column_text][/vc_column][vc_column width=”1/2″][vc_raw_html]JTNDaWZyYW1lJTIwd2lkdGglM0QlMjI1NjAlMjIlMjBoZWlnaHQlM0QlMjIzMTUlMjIlMjBzcmMlM0QlMjJodHRwcyUzQSUyRiUyRnd3dy55b3V0dWJlLmNvbSUyRmVtYmVkJTJGV205bDdwbUR1a28lMjIlMjBmcmFtZWJvcmRlciUzRCUyMjAlMjIlMjBhbGxvdyUzRCUyMmFjY2VsZXJvbWV0ZXIlM0IlMjBhdXRvcGxheSUzQiUyMGVuY3J5cHRlZC1tZWRpYSUzQiUyMGd5cm9zY29wZSUzQiUyMHBpY3R1cmUtaW4tcGljdHVyZSUyMiUyMGFsbG93ZnVsbHNjcmVlbiUzRSUzQyUyRmlmcmFtZSUzRQ==[/vc_raw_html][vc_column_text]“The Deal is Right” was created as fun, engaging and effective ad focusing on capturing the viewers’ attention with something very different than other automotive ads running and emphasizing limited time offers to drive action. [/vc_column_text][/vc_column][/vc_row][vc_row full_width=”stretch_row” css=”.vc_custom_1599603180452{background-color: #eaeaea !important;}”][vc_column][vc_row_inner][vc_column_inner width=”1/2″][vc_column_text]

Advertising During Covid-19

Coronavirus has taken the world by storm forcing brands and marketers to scramble and refocus their messaging and content. We’ve worked hand in hand with our clients to pivot marketing content and craft tasteful yet effective new ads taking into account the new environment. 

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Over 400 Dealership Commercials Made.
More Than Dozen of Them  Won ADDY Awards.

Our automotive ads are built using a variety of live-action, animation/cgi, aerial and branded shots. We pride ourselves on making visually striking and engaging ads that grab and hold a viewer’s attention.  Now more than ever, consumers’ attention is heavily competed for and our ads cut through the noise!

We know the rap that car commercials get, generally someone standing in front a car screaming as fast as possible reading prices. If this is what you want, WE ARE NOT for you.  Our ads have a unique blend of sales push, funny or serious creative, CGI that almost no one else uses in regional or local automotive marketing, and a crisp production quality that makes your ads look as good if not better than higher tier advertising. 

Over the years we’ve made all sorts of ads, some of the most effective ads we’ve created have been designed to make the viewers get a laugh. Several clients have had hundreds of people mention how funny they thought the recent ad was. In our book that’s pretty darn successful for customers to be joking about the ad once they are at the store for a test drive. 

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Creating Action

Our ads are all designed to generate action. In reality there is only one reason for running automotive ads, and that’s getting customers to BUY! All our ads are designed to generate action from the audience. Over time as we work with your dealer, we’ll tweak what your audience responds to, what deals get them off the couch and pull them away from competitors. 

  Check out our work HERE. We also offer fully custom websites typically integrate some form of animation or video content to keep your web traffic engaged. The integration of video into webpage and marketing content typically boosts retention and CTR by around 40-50%.

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Our automotive marketing services can include any of the varied services we offer, all starting with a consultative approach to your business challenges and goals. We love to dive deep into sales data, web traffic and social media analytics to truly understand where the best ROI is on advertising and marketing spending based on your current data. We’ll then work to craft a marketing plan that can be as involved or basic as you want, that will focus on the areas that need improvement and will generate the clearest return on investment. Many times, auto dealers need to refine their message and can actually say more with less. We’ll work with you to refine your message and focus on the core of what consumers care about to generate real action.

Volan Media is a top automotive marketing specialist and video production company having won numerous ADDY awards for our automotive content, we’ll work with you to plan and strategize the best way to create action and impact by utilizing our Knoxville Tennessee automotive marketing and automotive video production services. 

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